The IPIF International Packaging Innovation Forum convened successfully at the Hyatt Regency Shanghai Global Harbor. The high-profile summit gathered over 700 elite industry peers spanning government agencies, NGOs, trade associations, fortune global 500 brand owners from both domestic and international markets, distinguished scholars, renowned designers, and pioneering packaging firms, creating a vibrant ecosystem to drive critical dialogues around the future of the sector.

Mr. Xu Liangheng, Chairman of Techsun, was featured as a keynote speaker at the main plenary session, where he delivered a compelling address titled "Creating a Blue Ocean Within a Red Ocean — Innovation and Survival." During his presentation, Chairman Xu shared deep macro-industry insights and detailed the strategic rationale behind Techsun’s bold, cross-sector practice of converging security authentication with commercial printing and packaging. He noted that China’s traditional packaging sector is currently bottlenecked by an asset-heavy infrastructure and compressing profit margins—acute challenges that urgently require technology-driven empowerment to catalyze systemic renewal and self-evolution. Crucially, Chairman Xu emphasized that market-validated innovation must be anchored in a powerful dual strategy: differentiation and cost leadership. Demonstrating true disruptive thinking, Techsun has engineered an optimized operational framework that organically synthesizes anti-counterfeiting architectures with traditional packaging. This proprietary model yields eight definitive competitive advantages: scalable volume, rigid market demand, high standardization, cutting-edge technology, concentrated business ecosystems, an expansive geographic operational radius, optimized manufacturing costs, and an asset-light corporate structure.

Following the executive session, an influx of forum delegates engaged with Techsun representatives on-site to explore commercial applications and strategic partnership opportunities under this newly unveiled "anti-counterfeiting packaging" paradigm.

This conference centered on the theme of "Interpreting the Sustainable Road of Packaging from a Full Industry Chain Perspective." Through the three major dimensions of regulatory interpretation, solution sorting, and commercial analysis, it invited representatives from all links in the packaging industry chain, encompassing representatives from eight major fields including packaging raw materials, manufacturing enterprises, brand terminals, retail e-commerce, recycling and sorting institutions, and recycling and regeneration processing enterprises, revealing the current situation and development future of sustainable packaging in an all-round way, and jointly promoting the sustainable development of the industry.

Techsun will also, as always, join hands with partners from various industries to carry out multi-faceted and multi-level exchanges and cooperation, build a mutually beneficial and win-win community of cooperative interests, take scientific and technological innovation as the driving force, and jointly build a beautiful future for China's packaging industry.